BTC Price Outlook: JPMorgan Reveals New $240,000 Bitcoin Prediction

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JPMorgan has issued a new long-term forecast for Bitcoin (BTC), suggesting the world’s largest cryptocurrency could eventually rise to $240,000. The prediction comes as the crypto market faces a broader correction, with BTC dropping from its October high of $126,000 to nearly $82,000 in November.

At the moment, Bitcoin is trading near $86,610, showing signs of stabilization after weeks of volatility.

Crypto Market Now Driven by Global Economic Trends

According to JPMorgan’s latest report, the crypto market is shifting away from its old patterns. The bank says Bitcoin is increasingly behaving like a macro asset, influenced more by global economic conditions than by its historic four-year halving cycle.

The report states:

“Crypto is moving away from a venture-style ecosystem and becoming a mainstream macro asset class supported by institutional liquidity.”

JPMorgan analysts explained that in the past, early-stage crypto projects relied heavily on private funding, forcing retail investors to enter at high valuations. But now:

Retail participation is lower
Institutional investors provide deeper liquidity
Market flows are more stable

This shift, they said, may help anchor Bitcoin’s long-term price.

One expert at JPMorgan’s event suggested that Bitcoin has the potential to reach $240K in the long run, calling it a multi-year growth asset rather than a short-term trading instrument.

Crypto Still Volatile Despite Market Evolution

Even as crypto becomes more structured, JPMorgan cautioned that digital assets still operate in “liquid but inefficient” markets, meaning uneven liquidity can still cause sharp price jumps and crashes.

JPMorgan Launches New Bitcoin-Linked Structured Note

JPMorgan has also introduced a new financial product tied to BlackRock’s iShares Bitcoin Trust ETF (IBIT). This structured note aims to give investors enhanced upside exposure to Bitcoin until 2028.

How the Product Works:

If IBIT hits or exceeds JPMorgan’s target by end of 2026, the note is redeemed early and pays a minimum 16% return.
If it does not hit the target, the note continues to 2028, where investors can earn 1.5× their principal with no cap on gains.
The note includes partial downside protection: investors get their principal back in 2028 unless IBIT falls more than 30% that year.

However, the bank also issued a warning:

These notes do not offer guaranteed returns, and investors could lose part—or all—of their principal if the ETF falls below required levels.

MSCI Delisting Risk Shocks Crypto Industry

JPMorgan has also faced criticism for a separate research note related to MSCI index rules. The index provider is reviewing whether to remove companies that hold more than 50% of their assets in crypto.

A major company at risk is MicroStrategy (now Strategy), the world’s largest corporate Bitcoin holder with 649,870 BTC.

JPMorgan estimated that:

MicroStrategy could face $2.8 billion in outflows if removed from MSCI
Outflows could reach $8.8 billion if other index providers follow the same rule

The situation escalated when Strike CEO Jack Mallers revealed that JPMorgan closed his personal accounts citing “concerning activity,” leading to accusations of unfair treatment.

The crypto community reacted strongly, with many calling for a boycott of JPMorgan.